| A lot of businesses use personalised chocolates to | | | | costing for that designer look. Even if it must go in an |
| send out their message which is fantastic but hardly | | | | envelope, make it a nice coloured one with a |
| get any returns. The 3 major reasons are simple but | | | | personalised seal. Let them know they are worth it. |
| hardly noticed: | | | | Avoid sending a gift that says eat the chocolate and |
| 1. Businesses choose cheap chocolates: When you | | | | buy my product. No. You're trying to build trust so your |
| have 200 prospects or clients to send out personalised | | | | message should be I think you're worth it. So, always |
| chocolates to, you simply cannot afford the highest | | | | ask for good quality presentable material. If you ask |
| quality chocolates or can you? With proper searching | | | | your personalised chocolates designer, they should be |
| using Google, Twitter and Networking Forums, you can | | | | able to provide you with a wide range of lovely cost |
| find personalised chocolate makers who stock high | | | | effective options such as colourful favour boxes. |
| quality chocolates and will be happy to offer bulk | | | | 3. You don't follow up: Pick the phone and ask if they |
| pricing. So, do not think by sending cheap gifts you | | | | liked the chocolate. Some might be allergic. Ask them |
| stand a chance to market to your target market as | | | | what you could send them next time instead. Others |
| you most definitely will not. They will simply think you | | | | may prefer dark chocolates. This will give you an |
| consider them cheap. Let the personalised chocolates | | | | opportunity to chat with them, build rapport and then |
| designer know from the word 'go' that you need the | | | | trust. Once they can trust you, they will purchase from |
| best price or you'll go elsewhere. | | | | you. |
| 2. Your Presentation is poor: Still in a bid to save cost, | | | | I hope this has helped. If you would like to chat more |
| many people will cut corners on presentation. Simply | | | | about how personalised chocolates can work for your |
| popping a few chocolates in any envelope with your | | | | business, leave a comment. |
| latest promotion will just not cut it. Be sure to get exact | | | | |