| "Once a new technology starts rolling, if you're not part | | | | photo." Quote Even Walmart is in on the act and |
| of the steamroller, you're part of the road." - Stewart | | | | offering personalized gift cards. |
| Brand | | | | If companies like mega-companies like Starbucks and |
| I think that quote is good. Especially when applied to | | | | Walmart are offering personalisation like that for their |
| birthday present ideas and what you give people. In | | | | gift cards, what does that mean for the rest of us? It |
| today's day and age, it's no longer cool to give quick | | | | means you should rethink your birthday present ideas |
| and easy last-minute presents or cards any more. | | | | and add a touch of personalisation to them. You have |
| People want thought and personalisation behind the | | | | so many options today it's unbelievable. All you have to |
| effort. To be made to feel special and feel like they | | | | do is log online and type in the words "personalized" or |
| mean something to you. | | | | "customized" with the key word that you are after. |
| The prime example of this is the basic gift card. | | | | One gift that is leading the way for birthday present |
| Nowadays you can get them personalized at stores | | | | ideas are custom made figurines. They look just like |
| like: Macy's, Toys R Us, Dunkin' Donuts and Starbucks. | | | | the person - just miniature. |
| They have "all added gift cards this year that can be | | | | These haven't been available to the public too long, but |
| personalized with a photo or other image. Dunkin' | | | | now with the internet they are now available to |
| Donuts lets people download photos or messages to | | | | anyone with an internet connection. Custom figurines |
| get printed on cards. Target has 17 new gift card | | | | have taken Japan by storm and will be sure to sweep |
| options this year - including some with lights and | | | | the rest of the globe soon. |
| sounds - and one that can be personalized with a | | | | |